Watch the #GenesisAllBlack 2016 Promo – The Impossible Dream

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The wavy creative collective that bring you Pajama Party, High School Cool and the most notorious of all Genesis All Black annually is at it again. This time to promote this year’s upcoming Genesis event which is going down on 26 March in Newtown (39 Gwigwi Mwrebi Street)

Pioneers in unconventional parties and experiential endeavours, and out-of-the-box marketing, this year they have upped the anti with a look book, photographed by former adidas collaborator Anthonoy Bila, as well at a spirited promo video that you can watch below.

This year’s line-up includes Khuli Chana, Da L.e.s, Milkshake, Speedsta, Julian Gomez, Euphonic and more. Tickets are currently available at webtickets.