Of course everybody is talking about that new Kendrick Lamar DAMN. album that finally dropped last week. And as the album continues to prove its value, this fourth studio album has now been “officially” projected to reach over 200 million first week streams which would ideally make him the second artist to achieve this. The first is Drake and according to HITS Daily Double, Spotify and Apple Music have contributed about 120 million streams to the make this happen and nine out of ten spots on the Spotify charts are DAMN. tracks, with nine out of eleven on Apple Music’s charts. Damn Kendrick!